| Home |  | Videos | | Clients' websites | | Content Management | | Testimonials | | Prices | | QUOTE | | Contact |
The 'one-eyed man'
"In the kingdom of the blind, the one-eyed man is king." So it is with web design.
Unless you know what to look for, the 20 year old that has spent a few days playing around with Microsoft Frontpage may appear to be the king of website design.
This guide will equip you with 20:20 vision to penetrate the jargon, myths and bunkum surrounding the process of web design.
How much more business would you get if you could update your website more often?
It's true that websites with up-to-date content generate more confidence and trust in visitors, while out-of-date content suggests 'lack of interest' or even 'not here anymore'. Are you also aware that search engines give higher rankings to websites that are regularly updated? Both of these factors mean that updating your website regularly will drive more business.
So what stops people updating their websites as often as they would like? Generally speaking, websites are a pain to update. And the technicalities get in the way of your creativity, or 'flow'. Many businesses still rely on a web designer to update their content, which means delays and frustration.
You are reading this because you are commissioning a new website, or replacing an existing website, and you might be thinking you'll use a content management system. Right away you can say goodbye to your web designer for day-to-day updates, because a content management system gives you the tools to edit content without having to think about design.
I'm sitting here typing these words straight into this website, using the same content management system you could get your hands on very soon. How good would you feel if you could do the same? If you have a brainwave at breakfast it can be live before lunch. It's very satisfying and gives you a great feeling of control. It's fun too.
As you may have discovered, there are a great many content management systems available, so which one is right for your business? If you need enterprise functions such as workflow control and user rights, or you need thousands of pages or products, then unfortunately our content management system is not right for you.
If you need a website as a marketing tool for a service business then the good news is that our content management system is likely to be a good fit. To make sure, we'll need to chat over the details. Before the end of today many of our customers will have updated their website without giving it a second thought.
Over seven years of use by hundreds of companies has enabled us to refine our content management system to the point where, as Jane Shepherd says, "It's just so easy and takes all of the headache out of building and maintaining a website."
How do you feel about being
able to update your own website?
At this point you might be thinking "I don't like fiddling around with computers and updating my own website just isn't going to work for me".
Our most enthusiastic customers thought that too, before they decided to contact us. Now some of them have the opposite problem - Jonathan Ford-Dunn said "simple to use, so much so that expanding and updating your website can become addictive".
Self-confessed technophobe Becca Catt told us "I cannot believe just how easy it is to manage our 150 page website now. I was astonished to "get" the 123Live content management system within 10 minutes!"
Natasha Courtenay-Smith commented "I was really worried about using the CMS at first, but it is really easy and simple to use - anyone would be able to use it without any stress. I now update my website all the time and it's so much easier than contacting a web master and telling them what changes need to be made."
Our customers' feelings change from a nagging doubt that they'll be able to do it, to a growing feeling of control, then a renewed enthusiasm for writing fresh website content. A few days into using the CMS they often send us glowing testimonials which clearly convey their delight.
I don't know if you feel ready to contact us. Soon it will be the end of November, but there is still time to get your updateable website live before Christmas.
